5 Key Things to Know About the San Francisco Bay Area

Written By Ally Whitson

1. It’s a Region — Not Just One City

The SF Bay Area is a dynamic region made up of 10 counties: San Francisco, San Mateo, Santa Clara, Alameda, Contra Costa, Marin, Sonoma, Napa, Solano, and Santa Cruz.

From the iconic skyline of San Francisco to the innovation hub of Silicon Valley and the waterfront energy of Oakland, each county offers its own personality, culture, and landscape — all within easy reach.

 

Located in downtown San Jose, San Pedro Square Market is a vibrant gathering place that reflects the Bay Area’s global spirit.

2. One of the Most Diverse Regions in the World

The Bay Area is one of the most culturally diverse regions in the United States. More than 100 languages are spoken here, and communities from around the globe shape daily life.

Visitors will experience authentic neighborhoods, global festivals, and cuisine that reflects cultures from Latin America, Asia, Europe, Africa, and beyond — all in one region.

 

The Bay Area fog rolls over the hills.

3. Microclimates Are Real

Pack layers. Coastal San Francisco can be cool and foggy, while inland areas like Santa Clara and the East Bay are often warmer and sunnier.

In June and early July, expect mild to warm days, cooler evenings, and mostly dry conditions — ideal for match days and exploring.

 

BART is an easy way to get around the Bay Area.

4. Getting Around Is Easy

The region is connected by an extensive public transit network, including Caltrain, BART, VTA light rail, ferries, and buses.

Levi's Stadium in Santa Clara — host venue for World Cup matches — is accessible via Caltrain and VTA, making matchday travel smooth and convenient.

 

Napa Valley’s hot air balloons are a unique way to see the region.

5. Endless Experiences BEYOND THE STADIUM

Whether you’re here for a match or a week, there’s more to explore:

  • World-class dining and award-winning wineries

  • Iconic landmarks and scenic coastlines

  • Redwoods, beaches, and wine country

  • Vibrant arts, music, and tech innovation

The SF Bay Area blends natural beauty, creativity, and community in a way that’s uniquely its own — and ready to welcome the world.

Check out our “Play Your Trip” page for more information about visiting the SF Bay Area.

Ally Whitson